GS vs MS: The Goldman Sachs Group Inc. vs Morgan Stanley Historical Returns & Investment Comparison

This GS vs MS comparison analyzes the historical stock performance of The Goldman Sachs Group Inc. and Morgan Stanley side-by-side. Using real, adjusted market data, this tool shows how identical investments in both stocks would have performed over time—highlighting differences in returns, volatility, and consistency across market cycles.

Use the interactive calculator below to adjust the investment amount and time period, visualizing how The Goldman Sachs Group Inc. and Morgan Stanley have historically performed against each other.

Company Profiles

The Goldman Sachs Group Inc.

The Goldman Sachs Group Inc. is a leading global financial institution that provides a wide range of financial services to a substantial and diversified client base. Its services include investment banking, securities, investment management, and consumer banking. Goldman Sachs serves corporations, financial institutions, governments, and high-net-worth individuals worldwide, leveraging its deep expertise and global network to deliver comprehensive financial solutions.

Key Innovations

✓Pioneered many financial instruments and strategies, shaping modern investment banking and global capital markets.
✓Continuously adapts to evolving financial landscapes, leveraging technology and analytics to deliver innovative solutions and maintain its competitive edge.

Business Segments

Investment Banking
Provides financial advisory services on mergers and acquisitions, divestitures, corporate defense, risk management, and capital raising.
Global Markets
Facilitates client transactions in fixed income, equity, currency, and commodity products; makes markets and provides financing to clients.
Asset Management
Provides investment management services and offers investment products across all major asset classes to a diverse set of institutional and individual clients.

Morgan Stanley

Morgan Stanley is a leading global financial services firm providing investment banking, securities, wealth management, and investment management services.

Key Innovations

✓E*TRADE integration
✓Modern Wealth Management strategy

Business Segments

Institutional Securities
Investment banking, sales and trading.
Wealth Management
Financial advisory services for individuals (includes E*TRADE).
Investment Management
Asset management services.

How This Comparison Works

Our stock comparison tool uses adjusted closing prices to calculate year-by-year returns for both stocks. This ensures an apples-to-apples comparison that accounts for:

✓Dividends: All dividend payments are reinvested
✓Stock splits: Historical prices are adjusted for all splits
✓Head-to-head record: Shows which stock outperformed each year
✓Statistical analysis: Average returns, best/worst years, and win rates

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Important Disclaimer

This comparison tool is for educational and informational purposes only and does not constitute financial, investment, or trading advice. Past performance is not indicative of future results. Historical returns include dividends and stock splits but do not account for taxes, fees, inflation, or individual circumstances. Stock market investments carry risk, including the potential loss of principal. Always consult with a qualified financial advisor before making investment decisions. The data presented is based on historical market data and may contain inaccuracies or delays.